5 Common Challenges Hiring a Brand Photographer: Planning

How to streamline our social media & content creation management




Today’s challenge won’t cause you major frustrations like some of the other mistakes, but by avoiding this one, you’re going to get the most out of your personal brand photography investment and not miss out on any key images.
So far in this series, I’ve revealed these common mistakes:
  • Challenge #1: Hiring a traditional photographer instead of someone who specializes in Personal Brand Photography
  • Challenge #2: Not asking if a commercial use license is included
  • Challenge #3: Not getting the right to edit the images
  • Challenge #4: Hiring a photographer who requires you to give them credit
If you missed any of these, go back and find the email in your inbox. Avoiding these challenge will save you lots of frustration down the road and will help increase your conversions rates.

What is the final mistake I see people make when they hire a personal brand photographer?

Challenge #5: Shooting without a plan

A good personal brand photographer will ask you a series of questions and your answers will ensure that you get all of the images you need to create content for a solid three months.

Whether you need daily images for Instagram, images for blog posts, website banners, Pinterest images, Facebook Ad images, or something else, a good personal brand photographer will make sure you have everything ready to go at your fingertips, and they will be formatted correctly for each platform. Many traditional photographers shoot vertical portraits, which are hard to use for website banners and Facebook ads or close-ups that don’t leave the space you need to add text or other graphic elements to the image. A personal brand photographer shoots with your needs in mind and provides you with images that are perfect for creating content.

My goal is to provide you with every image you will need for three months which will make your social media management and content creation more efficient. No more wasting ten minutes taking a low-quality iPhone picture when you have the perfect image ready and waiting for you every day. You will be able to batch create your posts with ease and efficiency, saving you time and helping you get ahead, so that you can schedule posts in advance and not have that hanging over your head each day.

Pro Tip #5: Hire a photographer who offers a yearly package

If you are using social media to grow your personal brand, you’re going to need a steady stream of new images month after month.
While traditional photographers typically book one session at a time, personal brand photographers offer yearly packages that lock in your spot with them and guarantee that you’ll have fresh images every quarter.

You’ll often get a better rate when you book a yearly package instead of individual sessions and it’s one less thing that you’ll have to worry about. Plus, you can pay monthly, which helps even out your cash flow throughout the year.

If you’d love to have all of the images you need, month after month, without having to think about it, I’d love to discuss becoming your personal brand photographer. I understand your needs as an entrepreneur and influencer better than a traditional photographer ever could and every aspect of my business was built to be perfectly suited to your needs. I’ve got a limited number of yearly spots, so if you’re interested in working with me on an ongoing basis, respond to this email and let me know. I’m happy to answer any questions you have, so don’t hesitate to get in touch. Either way, I hope that you found this email series helpful in your search for a personal brand photographer. Hope to hear from you soon!

Yours truly, Linda - 480-353-9415

FREE series subscription: https://bit.ly/2Iz5kWj
Facebook.com/lindakazares
Instagram: lindakazares

Portfolio: LindaKazares.com

Comments

Post a Comment

Popular posts from this blog

Everyone Else Is Posting A New Headshot. Are You?

Image
  How did you feel that last time you posted a new professional headshot? I'm guessing pretty good. What I've noticed on social media is when a client posts a new headshot the comments like these start to explode.                                                        Love it Gorgeous Wow You're so pretty Very professional... You look younger than ever Fabulous as always only more so... Awesome So handsome. Keep up the good work. You're looking good... Who took that photo? I want to look like you. When I read the comments and see clients' social media likes it's an endorphin rush. There are so many reasons why you'll want to update your headshot.  It will attract new viewers. Have you ever bought a book twice because the cover was changed? You get the idea. An updated headshot will keep you in front of clients and prospects so you're top of mind when they need you, your services or products. A current headshot contributes to your authenticity. When I mee
Read more

3 Bright Ideas For Better Visual Branding During Virtual Meetings

Image
  In the past, I've written a lot about virtual meetings and the visual impact on your brand.  As a  virtual photographer , my eye starts to recognize opportunities for improving how you appear at a virtual meeting.  The tweaks are subtle.   Following are the three next level suggestions for improving your image during a virtual meeting.  💡Color of light. The most common color on an attendee's face on a virtual meeting is yellow, followed by orange. That often means the lights used are incandescent. Solution: Soft white lights are a good solution. A techie option is to go for a light rated close to 5500k (kelvins), a neutral. Many ring lights have options that include Warm White, Cool White, and Daylight. 2. 👀 Glasses. I wear them. Half of my clients do as well. They are a challenge. Solution:  Look straight at the screen. Do not have the screen positioned so that you have to look up. Have lights slightly above your screen and to either side if you have multiple light options
Read more

5 Simple Ideas for Stress_Free Holiday Photos

Image
                                                           📸   Capturing holiday memories is going to be a little different this year …  They'll probably be laid-back but can be magical if you plan for how to adapt.  Part of the mix for capturing your holiday memories can still include professional (or not so selfies) portraits.  A  virtual photoshoot  is an option if you don't want to leave your home. Your remote family members can also have a virtual photoshoot wherever they are to capture this same moment in time for everyone.   Whether you hire a photographer or take the DIY route you can adapt these to virtual or in-person photoshoots.  ✌  Here are some tips for taking your holiday photos. 🗓 Plan your wardrobe.  It makes such a difference to coordinate colors and styles. Maybe you want white and red for winter or gold and silver for New Years. Use your imagination and fit the palette to your theme.  👀 Find a fun or interesting location  that will say something about who
Read more