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Everyone Else Is Posting A New Headshot. Are You?

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  How did you feel that last time you posted a new professional headshot? I'm guessing pretty good. What I've noticed on social media is when a client posts a new headshot the comments like these start to explode.                                                        Love it Gorgeous Wow You're so pretty Very professional... You look younger than ever Fabulous as always only more so... Awesome So handsome. Keep up the good work. You're looking good... Who took that photo? I want to look like you. When I read the comments and see clients' social media likes it's an endorphin rush. There are so many reasons why you'll want to update your headshot.  It will attract new viewers. Have you ever bought a book twice because the cover was changed? You get the idea. An updated headshot will keep you in front of clients and prosp...
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Best 5 reasons companies like yours are converting to virtual photography

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  If you haven't experienced it yet  ... most likely you will soon because virtual photography is now a must-have experience in the day of the new normal.  It's here to stay.  Traditionally, companies that use photography for their branding, marketing, and image have used more traditional avenues to capture these photos ... ... which are time-consuming, costly, and inconsistent. And while it came about as a necessity from the pandemic, it has presented many benefits, especially to companies with multiple locations that need to have streamlined branding. Here are the top 5 ways my clients are benefiting from virtual photoshoots * We've been able to save employee productivity by reducing travel time to and from photoshoots. * No need to manage multiple photographers in various locations; one photographer as the point of contact for management (easy scheduling). * Brand consistency: photography that meets corporate standards * Budget management * New employee remote dig...
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3 Bright Ideas For Better Visual Branding During Virtual Meetings

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  In the past, I've written a lot about virtual meetings and the visual impact on your brand.  As a  virtual photographer , my eye starts to recognize opportunities for improving how you appear at a virtual meeting.  The tweaks are subtle.   Following are the three next level suggestions for improving your image during a virtual meeting.  💡Color of light. The most common color on an attendee's face on a virtual meeting is yellow, followed by orange. That often means the lights used are incandescent. Solution: Soft white lights are a good solution. A techie option is to go for a light rated close to 5500k (kelvins), a neutral. Many ring lights have options that include Warm White, Cool White, and Daylight. 2. 👀 Glasses. I wear them. Half of my clients do as well. They are a challenge. Solution:  Look straight at the screen. Do not have the screen positioned so that you have to look up. Have lights slightly above your screen an...
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